Strength in Numbers: Our above average approach to segmentation
My journey with segmentation began when I first joined the mmr-group. Much of the research we did was obviously looking for patterns and trends in the data – helping make decisions by understanding consensus and preference. But at the same time, I was also shown that we need to beware of averages. Our Chairman David Thomson taught us to...
Highlights from ASH 2020: Summary
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Celebrate the season with HRW’s ‘Lockdown Party’ Video
At the end of 2020 as we head into 2021, we’ve created a video tribute from our team for you to enjoy. For every ...
Healthcare through technology: USC Center for Body Computing conference 2020
How are technologies improving the quality of healthcare? In early October a diverse set of speakers from academic, comm...
Making the Right Choice for Your Campaign: INTER:COM One Year On
It has already been over a year since we launched INTER:COM, our specialized approach to communications testing. In that...
Highlights from ESMO 2020: Infographic
British Psychological Society Webinar Review: Keeping Patients at the Heart
As a graduate in Psychology, I was awarded a year’s membership to the British Psychological Society (BPS). Last month,...
Presenting and connecting at UCL Centre for Behaviour Change conference
Each spring, the University of College London Centre for Behaviour Change (CBC) hosts a conference, whose theme is “Be...
Summer Book Club: Oncology (OR:BIT) – A Cure Within
With the European Society of Oncology’s (ESMO) annual conference wrapping up the science portion of their program ...
Health Inequities and Race
When I started pursuing a graduate degree in Health Policy and Management this year, little did I know that public healt...
Summer Book Club: HRW Innovation Team: Everybody Lies
The HRW Innovation team is always keen to take on new challenges to broaden our horizons, so when we had the chance to c...
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