Quantitative Excellence

From the straightforward to the complex, HRW delivers powerful, innovative quantitative solutions across the product lifecycle with integrated multi-disciplinary expertise from our key centres of excellence including Data Science, HRW Shift and Innovation.

 

Market
Understanding
Product / Brand
Development
Communications
Optimisation
Marketing
Effectiveness
Demand /
Opportunity
Assessment
Value Proposition
Assessment
Claims Study /
Testing
ATU (Awareness,
Trial, and Usage)
Study
Market Sizing Product Profile
Assessment /
Opportunity
Logo testing /
Name branding
Customer
Experience /
Satisfaction /
Loyalty
Brand Growth
Levers & Drivers
Segmentation
(strategic and
tactical)
Ad Concept
Testing /
Optimization
Sales Force
Effectiveness
Chart audit /
Patient Records
New Product
Optimisation
Digital Ad /
Campaign Testing
Message recall /
DFU
Patient Flow /
Journey Mapping
Device Evaluation
/ Usability Test
Concept and
Design
Development
Brand Equity
Tracking
Drivers and Barriers Product Testing /
In-Home Use
Testing
UX / platform
testing
Packaging / Design
Evaluation
Brand / Portfolio
Positioning
Buying Process /
Path to Purchase
Pricing

 

We draw on our extensive suite of validated, proprietary and innovative techniques to answer your business questions, bringing these together in bespoke, applied approaches. Examples of approaches include:

We go beyond the numbers, working in partnership with our clients and integrating data from other sources where necessary to tell a meaningful story with the data – helping you to get closer to accessing reality.

One of the key reasons we integrate insights so effectively is because of the breath of specialist global expertise we have at our disposal internally. From the academic rigor of our behavioural science team, through to our horizon-scanning innovation team; we are proud of our diversity in quantitative expertise across the business.

 

Get in touch to find out more!