Can AI effectively replace real respondents? This session explores the growing use of synthetic respondents, personas, and AI agents in healthcare research. We examine where these approaches can add value, where they fall short, and what this means for the future of insight generation. Through real use cases and practical examples, we will help you understand when AI can enhance your research and when real human input remains irreplaceable. By watching this webinar, you will: -Understand several types of synthetic responses being studied and considered for use cases to substitute for real respondent feedback. -Know the limitations of synthetic responses; which uses hold the most potential and which uses to avoid. -Learn how these technologies perform in comparison to real respondents. To access this on-demand webinar, simply fill out the form below and include the message: ‘AI Versus Respondents’ Apply Now!