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The Chatbot: Using AI in Market Research Methodologies
Let’s have a chat We’re all talking about it! The launch of open AI platforms like ChatGPT has caused much excitement, but latterly, also some significant concern. But in the midst of this wider and important debate about safety and legislation, let’s not forget the value of more bespoke and tailored AI solutions which already support us...
Key Reflections from Quirks 2023: Using AI and ChatGPT in Market Research
Across the two days it was clear there was a major key theme emerging: the use of AI and everyone’s most spoken about ...
Schizophrenia: Our Multi-Faceted Approach to Recruiting Hard to Reach Patient Populations
24th May represents World Schizophrenia Awareness Day- which is a day dedicated to raising awareness for a mental health...
Huntington’s Disease: Under the Microscope
Understanding Huntington's Disease Huntington’s disease (HD), also known as Huntington’s chorea, is an inherited ne...
Appeal to Authority
Three students were discussing an upcoming history exam. The first student said, "I'm not sure about this answer, but I ...
Ageing and the Brain: Could Ageing be a Disease?
Ageing is thought to be our inevitable fate – an accumulation of wisdom, as well as mutations that reside in our DNA w...
Boys Don’t Cry: The Impact of Gender Norms Within Psychiatry
Think back to the last time that you took a sick day – at what moment did you become certain that you were ill? Was th...
It’s Only Natural: Dissecting The Appeal to Nature Fallacy
Nature knows best You know the scene. Lulled by David Attenborough dulcet tones, you watch as a pack of wildebeest graz...
Complexities of Chronic Pain: How Do You Believe It and Treat It, If You Can’t See It?
Exploring Pain Pain, while unpleasant, is a crucial component of our survival. Without pain, we would have no motivat...
The Heart and Soul of the Digital User Experience (UX)
I was recently listening to a podcast where Mauro Porcini was being interviewed. He’s the Chief Design Officer at Pe...
The Patient Voice in Major Depressive Disorder (MDD): Social Media Listening vs. Google Trends Analysis
Here at HRW we love to seek out the most innovative methodologies and ‘stress test’ them to ensure robustness in dat...