The Story of Projection Bias: How our emotions today can lead to potentially fatal outcomes
At the time of writing, it is September 21 in New York – the time of year where you would ordinarily expect the heat of summer begin to fade and the first leaves of autumn start to fall. Despite the time of year, yesterday was a hot day, around 29°C (or 84.2°F), quite hot for a September in New York. As a result, I assumed that the weather woul...
HRW Shift Summer Book Club: The Power of Regret
No regrets. It’s a common tattoo and mantra for many people who want to seize the day. But what if regret wasn’t suc...
The Best of Behavioural Science: Our Experience from Two Conferences
From June 6-10, members of HRW Shift, our in-house behavioural science consultancy team attended not just one, but two b...
COVID-19 and Behavioural Science: Why Nudges are More Crucial than Ever Before
COVID-19: Past and Present Think back to the reactions when the COVID-19 crisis first emerged. Governments in disarray, ...
BSPHN Annual Conference: Tackling Health Inequality with Behavioral Science
Many fascinating behavioral scientists came together at this year’s annual BSPHN virtual conference—titled Colla...
Introducing the Psyche-mentation – Turbo charging your segmentation studies with behavioural science
Introducing the Psyche-mentation At HRW Shift, HRW’s internal team of behavioural science experts, we see the appl...
Introducing the Mooning Effect: The Ostrich Effect’s Dark Side
This article proposes a newly defined concept, the ‘mooning effect’, to represent and highlight external consequence...
HRW in 2022 – Uniting Data Science and Behavioural Science
Our Quant philosophy at HRW is grounded in two areas – data science and behavioural science. We believe that combining...
Summer Book Club: How to Change – Helping People Help Themselves
An HRW Shift Summer Book Club Review What do Andre Agassi, Mary Poppins, Victor Hugo, and Ben Franklin have in common? A...
The 2021 Brainstorms Festival: Sleep in Mental Health and its Potential for Therapy
On three afternoons this March, Rhiannon Phillips, a Behavioural Scientist with our multidisciplinary behavioural scienc...
BSPA Conference 2021: Shaping the future of sustainable behavior change
Allie Dautrich, from our multidisciplinary team of behavioral scientists (HRW Shift) was looking forward to attending th...
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