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Everyone’s Talking about it: Agile
Much like “digital” some years ago, “agile” is the new buzzword in research today. Whilst the idea itself is not new by any means, its implementation presents a challenge. There is a constant demand to do more with less, to drive engagement and deliver results faster and more effectively. Our clients require us to be more adaptive to the ch...
How To Do Comms Testing Right: Introducing HRW’s INTER:COM
You may already know that amongst our central philosophies at HRW is the concept of “Accessing Reality”: getting to ...
Information In – Influence Out
Imagine being newly diagnosed with a condition. Now imagine that when you google that condition you get old or conflicti...
Big data and social media listening: Is there a future for traditional healthcare market research?
A number of years back some very wild claims were being made about the future of big data. Some were suggesting that tra...
Tried and tested: Exploring the future of research with HRW’s Innovation Team
Since our founding in 2001, innovation has featured as one of HRW’s central values- informing our approach to research...
Agility Utility: Secrets to fast research with lasting impact
The trend for Agile and Sprint product development is increasing in the pharmaceutical space, and its origins in softwar...
HRW’s Technological Affinity Score – Predicting Response to Tech Innovations
Here at HRW, we work with a multitude of digital methodologies that bring us closer to the reality of patients and physi...
Fusion and Focus: Mapping the landscape of oncology using mixed-specialty groups
Oncology is a fantastic and curious beast. Seemingly every day, an email drops into my inbox, despondently revealing tha...
Keeping the Cogs Turning: Saving time and driving simple efficiencies in qualitative analysis
Our proud HRW Innovation Challenge winners take you through their simple but smart contribution to our business, that ba...
Technology for transcription when time and budgets are tight
Have you ever stopped to ask yourself, “Am I doing this in the most efficient way? Could I be doing this smarter or fa...
Blockchain, bots, and machine learning: Demystified
Simplifying intimidating technology words and their applications for healthcare research. The trouble with emerging tech...