Earlier this year, HRW Shift, our team of behavioural scientists, ran its Second Annual Celebration of Behavioural Science webinar series, which dissected a range of hot topics including behavioural change models, segmentation, and patient empowerment.

As part of this year’s series, the team carried out a bonus session to answer some of your burning behavioural questions including:

  • Which biases are underrecognized in healthcare marketing or market research?
  • Have you ever thought about where you stand on using facial coding, eye tracking and voice tonality recognition in your research?
  • How do you know which is the highest priority bias to leverage or overcome in order to grow the business?



Access the full podcast

To listen to the full podcast, simply hit play on the link below! Alternatively, you can listen on iTunesTuneIn or Stitcher.


Access our 2nd Annual Celebration of Behavioural Science series

For more information and to access this year’s behavioural science webinar series, please follow the links below:

If you wish to receive the on-demand link for all webinars, please contact h.butlin-moran@hrwhealthcare.com


Get in touch

If you particularly enjoyed this months episode, or have a question you’d like to be answered, please feel free to contact the Shift team on shift@hrwhealthcare.com or head over to the HRW Shift Twitter.





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