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Episode 32: Vaccine Hesitancy
During the launch of the COVID-19 vaccine, a significant amount of content circulated expressing skepticism about the reliability and trustworthiness of the available vaccines. As individuals, our tendency to be influenced by the actions and emotions of others becomes particularly pronounced when faced with uncertainties, which also extends to o...
Episode 31, Part 2: Anti-fat Bias
Harvard data shows that over the years, implicit bias against race, sexuality, age, and disability have all decreased. H...
Episode 31, Part 1: Linguistics Analysis: Instagram Captions and Mental Health
The so-called reality or standards that social media continues to enforce is reshaping people’s social norms and attit...
Episode 3: Music and Alzheimer’s Disease
Music and its potential therapeutic effects have been of interest in various research fields, especially in patients dia...
Episode 30: Procrastination
Has the fear and anxiety of discovering a diagnosis ever held you back from reaching out to your GP? HRW Shift, our t...
Episode 29: Common Biases encountered in Patient Research
At HRW, we’ve carried out numerous patient research projects across several different therapy areas. During this resea...
Episode 28: Common Biases encountered in HCP Research
HCPs play a key role in driving treatment choice, however even with their extensive knowledge and experience, they’re ...
Episode 27: Reciprocity
“You scratch my back, I scratch yours”. Standard economics considers individuals selfish, but behavioural economics ...
Episode 26: Choice Overload
Choice overload can be a tricky thing; whether it’s deciding which chocolate bar to snack on or choosing the right hea...
Episode 1: Biomarkers in Oncology
The interplay between targeted therapy and a patient’s expression of specific biomarkers is an important aspect to con...
Episode 2: Spotlight on Alzheimer’s Day: Insights from Research
This year, as part of World Azheimer’s Day, Alexandra Petrache, Senior Behavioural Science Analyst and valued member o...