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Agile Research
“Agile” has become somewhat of a buzzword, but often, it’s used in various contexts and with different interpretations. In market research, “agile” doesn’t just mean fast turnaround; it’s a different way of working, taking a collaborative and iterative approach in order to continuously improve. Faye Holmes, Research Director, reflects...
Qualie – Quantitative Conversations
For many, quantitative and qualitative methods are distinctly different. But what if we could bring the two together in ...
RealityMine: Information In, Influence Out
Ever wanted to know how patients get their information on their conditions; which digital media channels would be most e...
Chatbots – Valuable Investment?
NOVA, the in-house research innovation team for our mother company MMR, have been running exciting experiments to explor...
Voice Tech Today and Beyond
Voice technology captures in-the-moment feedback when participants’ hands are ‘busy’, facilitated via Smart Assist...
20 Years of Innovation at HRW
We’re delighted to be hosting our 2nd Annual HRW Innovation Day webinar series. After a remarkable response to last ye...
Seems “obvious” – How Behavioural Science helped avoid wrong decisions
There comes a time when research results can often be saying ‘do this’, and what we consider to be the ‘obvious an...
Behavioural Science Agony: Solving Your Real Business Problems
Still getting to grips with how behavioural science can impact your business? In the final session of HRW Shift’s ...
Shift or Stick? When The Answer To Your Challenge Isn’t What You Think
How do you know when the intuitive answer isn’t the right solution? When is the most popular answer not the right ...
Winning COM-B Nation: A Model for Behaviour Change
Have you ever completed a piece of market research but felt you needed to dig deeper? Do you understand barriers impacti...
Nudging You into The Mindspace: Nine ‘Need-To-Know’ Nudges
What are the most powerful behaviour change levers? Heard about behavioural science but wondering where to begin? You ma...